Website Design – Professional VS Amateur

Amateur website designers are a dime a dozen. They will happily build your website at non-professional rates—and deliver non-professional results. They make some money, and you have an inexpensive website. Everyone’s happy, right? Not so fast. Look closely, and you will discover that your low-cost website is very pricey. While it may have saved you…

UX – User Experience Design Basics

In a mobile and internet dominant age, people are constantly exposed to many different websites, apps and software products. It’s obvious that every digital product has its unique aspects, but other than the service itself, what makes them different? Enter (UX) User Experience and (UI) User Interface design. In case you were wondering what User Experience (UX) is, it’s how people interact with…

Not Responsive? Not An Option, Says GOOGLE

You know that Google is constantly updating the algorithm used to rank websites, but do you know why? First, to optimize the user experience delivering sites that accurately match their search query and needs. Second, Google seeks to thwart attempts by companies and individuals to “beat the system” and gain an unfair advantage in the…

5 Quick Tips To A Successful Website

The Site’s Purpose Must be Obvious Immediately You must make sure the message you are trying to convey is obvious within seconds of a viewer glancing at your homepage. If it isn’t you need to fix that. Your viewers will likely look to another site if they are having mixed feelings about your message Content…

The Power of Professional Photography in E-Commerce

If a picture is worth a thousand words, you want to ensure you’ve said the right thing. With the advent of smartphone cameras and editing apps, everyone is a budding photographer. Unfortunately, self-proclaimed photographic brilliance doesn’t always yield the quality necessary for Leave It to the Experts Producing interesting, engaging product photos requires more than…

Magic Leap – Augmented Reality

These days, reality is becoming more and more seemingly unreal. Things that were once just an idea, dream or part of someone’s imagination are actually being brought to life. One of these up and coming designs starting to make a wave in the marketing community is this new idea of “augmented reality.” To avoid jargon…

Tips To Make Your Website Great

It is fairly easy to get a website up and running. In this age of technology the web possibilities are endless. However, the hard part is creating a website that viewers actually like. Website viewers often only give a website a few seconds to make a good impression. Therefore it is important to make sure…

8 Mistakes Brands Make With Mobile Design

Many brands like the idea of responsive design for mobile sites, but fail to properly carry out the idea for their real sites. This costs companies money, customers, and credibility in an increasingly mobile-dominated world. Here are several of the biggest mistakes to avoid when developing your own mobile site mechanics.     1. Trying…