We are one week away from the busiest time of year for E-Commerce sites. The best advice to keeping yourself safe online is to trust your gut. If you have any doubt about an online retailer, don’t make a purchase before doing your homework. Here are several online government resources designed to make online shopping…
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Creating a brand from a name into a full-blown business development project gets us geared up. Arch Creative Group set out on the Moby & Tate adventure earlier this year when our client called asking us to build him a website. Five minutes into the conversation, we realized he only had a concept and a…
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Looking to accelerate the growth of your brand? Look no further than a Twitter Followers Campaign to propel you to the front of the crowd. Research shows that 70% of Twitter followers provide free word of mouth advertising through retweets, and 43% will make multiple purchases in the future. These numbers make Twitter a no…
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Everyone wants to have digital marketing success, but many fall short. Take a minute to ask yourself four important questions about your digital marketing strategy and read our advice on how to enhance your approach. Are you blogging? Not enough companies include a blog in their digital marketing structure. Many are afraid to attack the…
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Do you wish your website had more traffic? You (and every other business owner) should have answered, “Yes.” The more traffic on your site, the more likely a conversion. Now let’s get you on your way to maximizing your traffic. An engaging website and a great business plan are crucial for business success these days.…
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When it comes to web design, copyright protects the actual code you have written for the website along with your content, such as text or images. The code and content may belong to you, however other web designers can use it to “inspire” their own websites. This means, unfortunately, anyone can use your design, combine…
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Sure you have a great website and people can view it from a phone or tablet, but is your content mobile friendly? In 2015, your business’ website must be fully mobile because the mobile device has found its way into every aspect of life. Did you realize the 90% of all online activity comes through…
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Social media is like the social life of a teenager – exciting, fun, demanding, dangerous, confusing, rebellious, awkward and even gratifying. But, just like a great social life, you must pace yourself and make good choices. Selling the value of social media is much easier these days. Everywhere you turn, social media is exploding –…
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Leave the interaction with the consumer to Facebook and Twitter. When you’re searching for new networking and business-to-business opportunities, LinkedIn is the way to go. LinkedIn, by design, opens doors and builds better connections between businesses. LinkedIn takes the “who you know” approach to building business connections. Each personal and business profile provides essential information…
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Why use Instagram for business? With over 300 million users now on Instagram sharing more than 70 million photos and videos everyday, this social media outlet can share your brand’s visual content across an enormous audience. GETTING STARTED Getting started on Instagram is quick and easy. Sign up and select a handle that’s easily recognizable…
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